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    "doc": {
      "type": "Document",
      "props": {
        "title": "Landing Page CRO Teardown",
        "author": "Firecrawl Landing Page Teardown PDF",
        "subject": "Conversion optimization teardown"
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        "text": "Firecrawl Landing Page Teardown",
        "level": "h1"
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      "props": {
        "text": "Provide a landing page URL plus competitors to generate a launch-ready CRO brief.",
        "fontSize": 11,
        "color": "#4b5563"
      }
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        "text": "1) Hero clarity score",
        "level": "h2"
      }
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        "text": "Score and diagnose first-screen clarity.",
        "fontSize": 10,
        "lineHeight": 1.5
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        "text": "2) ICP-message fit",
        "level": "h2"
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        "text": "Assess how clearly the copy speaks to the ideal customer.",
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        "lineHeight": 1.5
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    "heading-3": {
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        "text": "3) Social proof analysis",
        "level": "h2"
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        "text": "Audit credibility signals and trust gaps.",
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        "text": "4) Objection handling gaps",
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        "text": "Identify missing reassurance and risk-reversal copy.",
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        "text": "5) CTA hierarchy",
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        "text": "Clarify the primary action and reduce CTA confusion.",
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        "text": "6) Copy rewrite suggestions (hero/subhead/CTA)",
        "level": "h2"
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        "text": "Provide ready-to-ship copy recommendations.",
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        "text": "7) Wireframe-level section order changes",
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        "text": "Recommend a high-conversion section sequence.",
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    "heading-8": {
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        "text": "8) 7-day test plan",
        "level": "h2"
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      "props": {
        "text": "Include daily experiments, metrics, and expected outcomes.",
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